Flagstone IM challenged us to elevate their brand profile with a big idea: Millions of people’s hard-earned savings are “asleep” – earning little or no interest. We brought this insight to life with a campaign starring a character made entirely of money, fast asleep. The campaign spanned three 30″ TV adverts, Out-of-Home (OOH) posters, and a suite of digital and social assets.
We followed artist Rabab Tantawy as she created the first ever original artwork to appear on an F1 car. The piece featuring Egyptian Nubians made its debut at the dramatic season finale in Abu Dhabi. Our team produced a short documentary and a suite of social assets for McLaren Racing and Vuse – delivering high-impact content at Formula 1 speeds.
A brand campaign for NBC GolfPass, featuring Rory McIlroy. With its countless offers, reduced Tee times and access to the best golf coaches – we positioned GolfPass as the “world’s most remarkable golf club.” The campaign included seven TV commercials, broadcast across the US and UK.
Sky Sports approached us for a highlights show covering the Clutch Golf Tour. We convinced them to go a step further— to tell the real stories behind the players. They may not be famous, but what they have on the line is arguably even greater.
We followed several players, exploring their lives, their families, and the sacrifices they’ve made to compete. The result: a two-episode documentary series, aired on Sky Sports in 2024 and 2025.