Managed Services – Gravity Media

With the Kings League Italy gearing up for the start of its 2025/26 season later this month, significant updates have been announced.

The new league season follows the successful Kings World Cup Nations 2025, which combined 7-a-side football and entertainment, welcoming 16 national teams made up of former footballers, influencers and content creators.

The Kings World Cup Nations, held from 1-12 January 2025 in Milan and Turin, recorded an audience of 100 million viewers and 1.5 billion social impressions, with live coverage on Twitch, YouTube, TikTok and traditional broadcasters in more than 60 countries.

The rules of the format included 40-minute matches, unlimited substitutions, special weapons and more, with teams led by streamers and influencers.

Gravity Media Italy managed the broadcast production, stage set-up, lighting, LED walls, audio and filming with innovative cameras, drones and augmented reality, creating an immersive experience both in the arena and for viewers at home.

“After the experience at the Peppino Vismara Sports Centre in Milan, production is now moving from this ‘sports citadel’ to Cologno Monzese, on land adjacent to our headquarters, where one of the most renowned television production centres in Italy is already operating,” said Claudio Cavallotti, managing director of Gravity Media Italy.

“We are pleased to further strengthen the partnership with Kings League Lottomatica.sport Italy, with the goal of building a new arena that will soon host event productions, replicating the model adopted in the previous edition.”

The technological setup remains the same; the main change comes in the area of logistics. While in Milan the control rooms were housed in external containers, in Cologno Monzese the audio and video control rooms and support areas are integrated within the production centre building, improving organisation and operational efficiency.

The Kings League action will take place in the Fonzies Arena, a tent structure that will cover 5,000sqm, with a well-maintained pitch and high borders. Stands will be able to accommodate around 500 spectators for a close and engaging experience.

The filming layout remains the same, with broadcast cameras, auxiliary units, goal-line microcameras, drones and augmented reality.

The dynamic lighting system and large LED panels will display replays, customised graphics, scores and interactive content in real time, while the entire production will continue in HD 1080p.

Franco Morelli, managing director of Kings League Lottomatica.sport, stated: “We are pleased to relocate the headquarters of Kings League Lottomatica.sport Italy next to the new Fonzies Arena in Cologno Monzese, a true media hub in the Milan area. We would like to thank the mayor and the municipal council, as well as Gravity Media Italy, a partner with whom we are glad to continue our journey together.”

Gravity Media Italy continues to serve as the official service provider for broadcast and logistics activities of Kings League Italy.

The timeline sets full operational readiness of all facilities by 6 October, with the transfer of technical structures starting on 10 September, confirming the commitment of Gravity Media Italy’s team to ensuring continuity and quality in the production of a format now followed worldwide.

A trusted partner across North America
Gravity Media provides Meta with end-to-end managed video and live event production services across four North American studios – in Menlo Park, Los Angeles, New York, and Washington, D.C. – delivering approximately 600 projects annually.

Advanced facilities, innovative formats
Our teams manage in-studio, remote, live, and on-location productions in formats ranging from rectilinear to 180° and 360° immersive. We also operate advanced facilities including the XR stage at Meta Headquarters and the green-screen virtual production installation in Los Angeles.

Creative and technical expertise combined
We provide full creative support – from content strategy, scripting, and storyboarding to 2D/3D animation and worldbuilding for virtual sets – as well as post-production, editing, graphics, sound, and other tailored services. Gravity Media also supplies assisted stakeholder self-service support, production management for off-campus shoots, and enhanced set design and propping services, ensuring seamless delivery of everything from live broadcasts and events to scripted series, partner content, and social-first assets.

The outcome for Meta
By partnering with Gravity Media, Meta gains a trusted production partner that focuses on stakeholder satisfaction, acts as a strategic partner, and scales seamlessly with its creative ambitions. The relationship enables Meta to bring bold ideas to market faster, maintain consistently high production values, and explore new storytelling formats with confidence.

Gravity Media, the global provider of complex live creative production and media services, has welcomed Rhona Keegan as Service Delivery Manager to provide a Managed Services solution at world-leading game publisher Riot Games’ state-of-the-art remote broadcast centre (RBC), Project Stryker in Dublin, Ireland.

Joining an expanding team, as Service Delivery Manager, Rhona will be responsible for working across Riot Games’ esports broadcasts featuring championships and tournaments from titles; League of Legends and VALORANT. The Service Delivery Manager will be working with the Senior Leadership Team in the most advanced Remote Broadcast Centre in the World.

With over 15 years of experience, Rhona is a highly-trained and skilled broadcast professional in the Irish, North American and Australian markets. Rhona is proven to be adept at managing productions and workflows on numerous international co-productions, in collaboration with creative teams to deliver outstanding results.

Rhona is the latest hire as part of Gravity Media’s recent partnership with Riot to source remote production support specialists in a variety of roles at Riot’s Dublin-based RBC. In this role, Rhona will be a primary figure in the delivery of service to Riot Games, whilst using a variety of data points for reporting to Business Stakeholders and the Senior Leadership Team as part of performance and service measurements against set KPIs defined under the SLA.

Prior to joining, Rhona worked with some of the world’s leading international broadcasters in the industry including WTFN Entertainment in Australia, Australian Broadcast Corporation, ITV Studios Australia, Prospero Productions and Vision Independent Productions.

Over the years, Rhona has successfully managed multiple projects in production with a strong focus on documentary, factual and entertainment. Rhona has a comprehensive understanding of all aspects of production from development through to final delivery.

Ed Tischler, Managing Director at Gravity Media said:

“We are thrilled to have Rhona join our Gravity Media team. With Rhona’s impressive experience, we believe she will be a valuable asset and help us to continue growing and innovating the team’s work. We look forward to working and welcoming Rhona to our team.”

Rhona Keegan commented on her new role:

“I am excited to be joining the Gravity Media team at Riot Games and to be a part of such a talented team. I look forward to contributing my skills, working creatively, and collaborating with my colleagues to help lead the way in the esports industry.”

Furthermore, Rhona holds RTE 1 & 2, BBC Northern Ireland, VMTV (Ireland) and ABC, ITV Australia, Nine Network Australia, 7 Network, Network 10, Discovery Networks International and Food Network (International) credits.

Rhona is a valuable addition to the Gravity Media team and will play an important role in delivering exceptional service with measured results at Riot Games for Project Stryker.

PRESS COVERAGE

EMG’s Fabio Guadagnini on an intense start to the football season in Italy

Fabio Guadagnini, CCO at EMG Italy, says: “It has been a really intense period because, in addition to our harmonization process and the activities with the group on a European level already very demanding by themselves, most of the production activities and the related contracts reached their natural expiration: we enthusiastically faced a renewal cycle that went in parallel with the world of football, Serie A and Serie B in particular”.

“We have found ourselves operating on many fronts, with Serie A, Serie B, Lega Pro, Champions League, with Amazon and DAZN, partnerships of which we are very proud.”

He continues: “We are active in various sports: cycling, skiing, basketball, volleyball, mountain biking, superbike, so it was really very intense. But we are satisfied, and we know that we are only at the start of a journey with our customers who will always have the maximum commitment from us. We’ve had excellent results, with a group of great quality, both on the company level as a whole and on the top management, guided by CEO Claudio Cavallotti, CTO Francesco Donato, CBO Davide Furlan and COO Stefano Nicoletti. A nice mix of experience, modernity and a sense of innovation.”

Football

In addition to all the live graphics for Serie A, dedicated spaces – studios and galleries – have been created for three very important organizations on Italian and international level, Lega Serie A, DAZN and Amazon, enhanced with the latest technologies. These have been integrated into the original spaces of 3Zero2TV in Cologno Monzese.

Guadagnini continues: “In football, we have just finalized a new studio for DAZN, flanked by two very modern control rooms with HD and 4K HDR technology.

“And, on the subject of partnerships with broadcasters, we must mention the ones with Amazon, with Eurosport, in addition to the already consolidated relationship with Sky. All of this is obviously a source of great satisfaction, for the trust that such important players in sports entertainment are giving us”.

“For Amazon, we will produce Champions League matches at the stadium, and we have created dedicated spaces within Studio 2 in Cologno, from which all content related to the Champions League will be produced. We shot the European Super Cup as a test, and the first full production was the UEFA Europa League group draws. DAZN has become the most important player in Serie A and behind this success, there is a considerable production effort to which we have contributed. Sky continues to maintain its centrality in sport at 360-degrees and we are also happy for the projects underway with Mediaset on the entertainment front.”

New studios

Inside the historic 3Zero2TV headquarters, the new studio dedicated to DAZN offers different shooting sets and various options to make it dynamic and able to interact as needed. It also features two contiguous, high-tech control rooms, which are able to operate simultaneously. All studios, including the Eurosport production spaces, are scalable to operate in 4K UHD HDR, as well as HD.

Still on Serie A, EMG Italy is managing the 4K host production for six clubs: AC Milan, Inter Milan, Atalanta, Empoli, Genoa and Sampdoria. For this purpose, we are using our own EMG trucks, one coming from Global Production’s fleet and a second one coming directly from France: Nova 103. This OB Van was specifically created for the European Championship, and it will be strategically used at San Siro stadium.

Also for Serie A, EMG Italy obtained the renewal of the agreement for all graphics production, as well as a three-year contracts for Inter TV and Milan TV which are very relevant football channels in Milan.

Serie B

“On Serie B,” Guadagnini says, “agreements have been signed that guarantee all graphics production for another three years, furthermore we will take care of all television production in partnership with Sky, which has acquired the rights of Serie B. So, in addition to carrying out all the booking and planning activities, we provide three areas of activity, reporting, administration and production. It should be noted that in Serie B the quality standard has been high and has risen to a minimum of eight cameras following Standard A.”

Lega Pro

Lega Pro has also renewed its contract with EMG Italy for another two years of production on about 1,260 games for Eleven Sports. The novelty is that they will no longer be made in a single camera configuration but in bi-tri-camera or penta-camera for Rai Sport, and on at least four games per weekend in tri-camera for Sky.

All the production and the organizational aspects are the prerogatives of EMG Italia which, in partnership with the president of Lega Pro Francesco Ghirelli and the new vice president Marcel Vulpis, is trying to further raise the quality output and bring a greater number of cameras to the championship.

Wider portfolio

In addition to football, EMG’s commitment in Italy continues with the Superbike World Championships and Dorna as a big partner. Cycling is also joining with the Mountain Bike World Championships in Val di Sole and the European Road Cycling Championships in Trento.

Guadagnini concludes: “This is an excellent order obtained by working at a European group level with EMG, which allowed us to win the production of the European Road Cycling Championships held in Trento. We are exhausted but satisfied, in a period in which we are already in action with the European Volleyball Championships, the ski season will soon begin in which – as always – we are very strong with the production of the World Cup races and for the other disciplines.”

Gravity Media is a provider of services and solutions to organizations to allow them to outsource their content creation and management. Gravity Media provides outsourced managed services for content production and facilities management for clients worldwide. Gravity Media is a one-stop shop with both production IP and technology. We not only support content production from ideation to delivery of finished content, we add value through a robust solutions-based engineering support infrastructure.

Gravity’s Media’s global Managed Services offering is focused in two primary areas of expertise.

Creative: Ideation, Production, Shooting and Post.

Gravity Media provides staffing solutions to execute each step of the creative and production process. Staffing can be provided on a full-time basis or if flexibility is a key requirement we can develop a solution for that as well. Our clients in this area are world-class social media platforms, sports teams, and sports broadcasters.

Facilities: Design, Build & Manage.

This comprehensive service begins with planning, collaboration, consultancy around the design phase and runs through the installation, commissioning, testing phase through to maintenance and facilities management. Our clients for facilities design, build and systems integration include world-class sports broadcasters and entertainment shows. Outsourcing the facilities management to Gravity Media ensures the studios remain equipped with the latest hardware and workflows.

Gravity Media is a leading global provider of complex live broadcast facilities and production services to content owners, creators, and distributors. We use the collective power of our people and resources to capture, craft and create world-class content that inspires and excites.